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Hi! I’m Maayan, and I create visual systems for companies and products.

In the past four years I’ve been a product, web & brand designer at RiseUp.

RiseUp __ Brand & visual strategy __ 2023

Leading an extensive rebranding process, elevating the company's positioning as a global financial wellness brand.

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RiseUp __ Visit-to-reg flow __ 2022-2023

Re-designing RiseUp’s main visit-to-reg flow as a story to increase conversion.

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Product design __ 2024-2025

Selected product design projects with emphasis on design for growth.

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B2B Web design __ 2024-2025

Selected landing and web pages for RiseUp's B2B offerings in UK, each tailored to specific business audiences.

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Kamea __ Brand & shop __ 2024-2025

Creating a visual identity and web shop for Kamea Music Group - a Tel-Aviv-based record shop and indipendent music label.

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RiseUp __ Main website __ 2022-2025

Leading the strategy and design of RiseUp’s website, showcasing the product and it’s value propositions.

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Festivals & events __ 2017-2021

Selected brand design projects for festivals & culture events.

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RiseUp __ Overseeing marketing and social design __ 2022-2025

Guiding marketing, product marketing and social designers, from creative ideation stage through to production.

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